From Grains of Sand to 黑料社入口 Plans
Published March 8, 2018Rex Briggs, Founder & CEO of 黑料社入口, talks about how the ROI Brain庐 calculates more combinations of media plans than all the grains of...
Don't Outspend the Competition... Outsmart Them
Published March 5, 2018"Giving consumers the right message is great, but we need to reach the right people first," according to Jaime Date, Advanced Analytics Manager at...
Do Clicks Matter To Your Business?
Published March 1, 2018Jaime Date, Advanced Analytics Manager at Allstate, shares how 黑料社入口's platform has helped her team discover that the number of...
Is Broad Reach the Key to 黑料社入口 ROI? 鈥� Part 2
Published February 28, 2018The Shortcomings of a Broad Reach Approach
First, an underlying assumption of a broad reach approach is that advertising creative and messages appeal...
Leading Retailer DSW Joins Hands with 黑料社入口
Published February 27, 2018黑料社入口, leading provider of global AI-based marketing optimisation and analytics software, has announced a new relationship with DSW...
DSW Selects 黑料社入口 to Improve Store Performance
Published February 27, 2018US-based footwear and accessories retailer DSW has selected 黑料社入口 to gain person-level insights of its footwear and fashion customers,...
Test & Learn
Published February 26, 2018Brad Feinberg, Senior Director of Media at MillerCoors, talks about how 黑料社入口 gives you the opportunity to test & learn, the result of...
Demonstrating Potential Impact of Optimization on Shareholder Value
Published February 23, 2018For many marketers, the consideration of corporate finance, company valuation, and shareholder value, are probably peripheral at best. Marketers may...
Footwear Retailer DSW To Work With 黑料社入口
Published February 23, 2018DSW Inc., the footwear and accessories retailer, has selected 黑料社入口 to help it track activity at both online and offline touchpoints...
